Making the Most Out of Google as a Research Tool Marketing Articles | May 19 Wholesale Nike Shoes Free Shipping , 2005
Everyone knows how to use the basic features offered by Google, but few make use of its advanced ... ... what you can do with Google can shave hours off of your research time, espe


Everyone knows how to use the basic features offered by Google, but few make use of its advanced capabilities. Understanding what you can do with Google can shave hours off of your research time, especially when it comes to web site promotion.

In this article I will show you how to use some of Google?s advanced features to make your SEO research more precise and effective.

Preferences
First thing?s first. Google has a number of preferences that you can set Wholesale Nike Shoes Online , which it remembers via a cookie. With these settings, you can adjust the interface and search languages, as well as search filters, number of results displayed per page, and whether or not the results are displayed in a new window.
?The Interface language that you select determines how Google presents its tips and messages to you.
?The Search language option allows you to search for pages written in a particular language. So if you prefer to focus on a particular language Wholesale Nike Shoes China , you can narrow down your result very effectively this way.
?SafeSearch Filtering can block web pages that contain explicit content, based on text andor images. This option can be useful if you are researching possible link partners and want to filter out certain types of ?affiliate link farms.?
?The ?Number of Results? option determines how many results are displayed per page. This is of course a matter of preference, but you can save some time loading 20 ? 30 results per page, instead of the standard (and infamous) 10.

Advanced Searches
Some of the options available on the advanced search options page are the same as the preferences page. However, some of the options offered here provide some useful functionality.
?Occurrences: With this option you can focus your search on various parts of a web page Wholesale Kids Nike Shoes , instead of the search drawing from all of its content. You can select a search based on the title of a page, its text, its url, or its links. This last option can be a great way to determine who has links to the subject matter that you are researching.
?Domain: This option, as you might guess Wholesale Womens Nike Shoes , allows you to restrict a search to a single domain or site.
?Page-Specific Searches: This section includes two different search options. The ?Similar? option lets you find pages similar in content to the one that you enter. This can be a great way to find out both who your competition is and how Google thinks of your site in terms of its content. The Links search option tells you who has linked to the site that you enter. This is a powerful feature for determining who is a good link partner candidate.

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